World of Warcraft promotion prices

I never posted anything about the mmorpg beast World of Warcraft, since basically I've stopped playing it for nearly 2 years now. I did played a month or two in between, but nothing to make me glue back into the game.

In any case, I'm posting something about a long time complain i had about WoW. I had some friends that for one or other reason never got into the game, because when they finally decided they wanted to give the game a go, the prior investment on the game became a tad expensive. In example, a friend of mine who wanted to try the game, around the time Wrath of the Lich King was on, but he then started doing the math about how much he needed to pay, and the initial investment for a game that was around for some years then, would be over 75 euros. That was a bit expensive considering other titles were starting to come every now and then, and for someone who wasn't sure how long he would be playing it, 75 euros or more would be a no for an investment.

Now, Blizzard came with a new promotion for all the World of Warcraft content (base game + expansion) for a total of 20 euros. Players will still have to buy the next expansion coming out next month, Mists of Pandaria, but with this all together, the game would be around 55 euros, a more reasonable price but still a tad expensive for a game that is now almost 8 years old. 

The funny thing about, is that this is only a promotion that will be available for a full week until August 27,2012. Bad idea Blizzard. You wont be getting many more new players keeping this prices... Unless you don't care about getting new players, then i would assume prices are ok...

For instance, if you look at the example set by EQ or EQ2, the game is free for players, prior the last expansion, so if players want to play the full game, they would only buy the last expansion and be done. I agree games are f2p, so something must be given but still it's an idea you could look about.

In the case of World of Warcraft, keeping the price at about 20/25 euros, without the last expansion, would probably sell a few more copies. But who am i to know anything about this?

For more info you can check it here.